Fmcg Sales Representative Recruitment

Fmcg Sales Representative Recruitment Application, Requirements and Dates. See Full Details below

Fmcg Sales Representative Recruitment

We are pleased to keep you updated about Fmcg Sales Representative Recruitment, Requirements, Dates Eligibility and lost more on this Educative Page.


Our Client are looking for a proven FMCG Sales Representative with B2B, retail and wholesale experience. The successful candidate should be doing sales of more than R1 million per month and will need a reliable car and valid Driver’s Licence. The candidate should be living in Port Elizabeth or it’s surrounds. Their will be travel involved in the position with sleep outs when required. Travel will be reimbursed.


Duties & Responsibilities

The ideal candidate:

Must reside in Port Elizabeth or surrounds

Must have a passion for sales

Must know forecasting of stock/products

Have B2B experience (preferably at Buyer/Owner level)

Have retail and wholesale experience and/or food service (Store Manager, Buyer and DC level)

Must be good with numbers

Must be doing sales of more than R1 million per month currently

Have a reliable car and valid driver’s licence

Be willing to travel and sleep out when required (travel will be reimbursed)

Have commercial skills and business acumen

Experience with MS PowerPoint, MS Word, MS Excel (advanced – inclusive of formulas) and SAP


  • Achieve the annual Sales Budget as per targets and margin expectations
  • Manage/assist with accounts receivable/ collections
  • Pricing deals must be in line with company standards and be done on time
  • Protect company assets (working capital & fixed assets)
  • Minimise waste and rework
  • Manage costs and drive continuous improvement
  • Ensure all trading rebate documents are up to date and accurate


Customer Relations:

  • Monitor and maintain Customer satisfaction together with Customer service input
  • Develop and manage Customer relationships to meet business objectives
  • Plan a communication strategy for all Customers which includes formal meetings/reviews
  • Adopt a pro-active Customer engagement strategy

Distributor Relations:

Manage Distributor relationships and needs
Monthly sales reviews to be done with growth plans discussed
Trade/Customer visits planned and adhered to with Distributors

Sales Strategy:

  • Provide input into the Sales strategy and align to the business strategy
  • Assess gaps, competitor activities and opportunities in the market
  • Identify market gaps and new Customer opportunities

Sales Planning:

  • Monitor and review Customer activity plans
  • Plan Customer service collage (monthly sales plan)
  • Gather and provide relevant information to contribute to Sales and Marketing activities
  • Analyse data and update sales activities and action plans

Sales Forecasting:

  • Provide accurate Sales Forecasts and allocate appropriate stock covers by region within set time frames (and by Customer)
  • Maintain stock levels on shelf and with Distributors as per SLA’S
  • Understand stock levels in DC’s to manage Customer expectations

Sales Management:

  • Negotiate and manage Trading Term Agreements as per register
  • Negotiate and implement Key Account pricing within internal parameters
  • Liaise with the Customer Service Department for orders and delivery details
  • Manage the stock return process with Distributors and merchandising partner (damages, expired sell by date, etc.)
  • Manage all operational activities within the channel (promotions, price increases, deals, listings, merchandising etc.)
  • Ensure that product storage quality standards are maintained
  • Implement sales activity plans within the channel (promotions, price increases, deals, listings, merchandising etc.) to meet agreed deadlines
  • Actively pursue new business opportunities
  • Present the range of products and services to Customers and close deals with Customers
  • Check that the product range is represented in the market
  • Investigate product related

    Regional Accounts:

  • Manage Regional Accounts Agents to ensure the desired sales targets are achieved
  • Manage Regional Accounts Distributors, Cash & Carry’s, Buying groups and merchandising partner
  • Manage Corporate Clients
  • Manage Accounts
  • Develop Regional Sales and advertising plans and implement marketing activities and promotions
  • Negotiate shelf space where forward share is behind market share within allowed dealing parameters and ensure our merchandising partner is also adhering to this

Product Launches and Exhibitions:


  • Co-ordinate exhibition launches, briefing meetings and functions
  • Arrange special events (internal and external)
  • Prepare exhibition designs


  • Assemble, install and dismantle exhibition stands
  • Control and maintain venue equipment and assets


  • Exhibit company products
  • Present a range of Products or services (Current and new products) and communicate product Features, Advantages and Benefits (FABS) to the customer
  • Take transfer orders from end users and pass on to Distributors

Brand Development:

  • Build strategic customer and complementary Supplier alliances
  • Implement marketing and brand, product and service activities and promotions
  • Plan and facilitate product training (Customers, Sales Teams etc.)
  • Provide technical support to Distributor Representatives and end-users
  • Maintain Brand Loyalty among end-users
  • Convert Customers to company product
  • Maintain and update End-User database

Research and Development Innovation:

  • Work with Customers in developing and manufacturing new innovations within their current and future product range
  • Identify innovation opportunities
  • Communicate product specification changes to customers
  • Analyse and interpret data and marketing information

Reporting and Administration:

  • Compile Sales Reports for customer reviews and sales tracking
  • Ensure live Customer reports are captured live via honeybee for all Customers

    Functional Competencies:

  • Customer Acquisition
  • Customer Retention
  • Sales Operations
  • Sales Execution
  • Sales Account Management
  • Sales Strategy
  • Key Account Management
  • Route Planning
  • Account receivables/collections

Technical Competencies:


Customer Service:

  • Apply the skills of customer care in a specific work environment

    Computer Skills:

  • Use a personal computer operating system Ms Office (Excel, Word, PowerPoint)
  • Lotus Notes
  • Quicker

    Report Writing:

  • Present information in report format
  • Generate information and reports for internal and external use


  • Conduct a formal meeting
  • Facilitate meetings/workshops effectively to achieve organisational outcomes
  • Plan, develop and deliver presentations


  • Apply the organisation’s code of conduct in a work environment
  • Apply the principles of corporate governance and ethics in a function
  • Apply the principles of ethics to improve organisational culture
  • Apply basic business principles
  • Apply problem-solving techniques to make a decision or solve a problem
  • Apply research techniques to interpret and analyse data
  • Maintain values in all trading conditions

Desired Experience & Qualification Needed:

3  – 5 years experience within a food marketing and sales environment.

Grade 12 with an IMM qualification (or similar i.e. B.Com.)

Package & Remuneration

R Negotiable

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